Do you have a dedicated sales force to help you sell your book. Probably not like you think, but you do.
The idea came to me when my husband was getting his haircut the other day and he was chatting up my new book (Kiss and Spells). Of course, he thought it was the greatest thing since sliced bread, so after talking the lady next to him, who was reading on her Kindle said she'd buy it and she did! Right then and there!
Well, of course, not everyone you talk to is on their Kindle or able to buy the book right then and there so how do you get your friends (and yourself) to market your book everywhere they go? Especially if you're not a social butterfly and don't want to hawk your wares verbally (kinda used-car salesmaney, right?).
Then I thought, of course! Have some cards made up--either postcards or business sized--and give them out to your friends and family to hand out or leave places (women's bathrooms are good) or local coffee shops, leave with wait staff tips, etc. Just scatter a few here and there for an extra marketing boost.
On the card should be the entire book cover and on the back a little about the book and where to buy it NOW (website, etc.). People can take them with them and buy the book when convenient without "forgetting the title," etc.
If you have a compelling cover, they should get picked up and read...and maybe even saved or passed around!
The idea came to me when my husband was getting his haircut the other day and he was chatting up my new book (Kiss and Spells). Of course, he thought it was the greatest thing since sliced bread, so after talking the lady next to him, who was reading on her Kindle said she'd buy it and she did! Right then and there!
Well, of course, not everyone you talk to is on their Kindle or able to buy the book right then and there so how do you get your friends (and yourself) to market your book everywhere they go? Especially if you're not a social butterfly and don't want to hawk your wares verbally (kinda used-car salesmaney, right?).Then I thought, of course! Have some cards made up--either postcards or business sized--and give them out to your friends and family to hand out or leave places (women's bathrooms are good) or local coffee shops, leave with wait staff tips, etc. Just scatter a few here and there for an extra marketing boost.
On the card should be the entire book cover and on the back a little about the book and where to buy it NOW (website, etc.). People can take them with them and buy the book when convenient without "forgetting the title," etc.
If you have a compelling cover, they should get picked up and read...and maybe even saved or passed around!
http:/ /www.karenmoehr.com/
Comments
Post a Comment